A different kind of real estate company

We’re on a mission to make real estate customer-centric

At Properly, we believe in creating a future in which Canadians can buy or sell a home with dramatically less friction, and surprising simplicity.

Buying or selling a home should be a celebrated milestone, but too often instead it's stressful, risky, and expensive. We pair top talent, innovation, and technology to transform the buying and selling experience, from dreaming about buying a new home, to closing the sale, and everything in between. Properly currently operates in the Greater Toronto Area, and Greater Vancouver Area. We’ll soon be expanding across Canada.

2018
Year founded
$160M+
Investment secured
85
Net promoter score (NPS)

Meet our leadership team

Anshul Ruparell

CEO & Co-Founder

Anshul has experience launching and building innovative companies, including Poncho, Merlin, and Managed by Q (each of which were acquired). Previously, he held roles in venture capital, private equity, and investment banking at FJ Labs, CPPIB, and Merrill Lynch.

Sheldon McCormick

COO & Co-Founder

Sheldon leads the teams delivering Properly’s services to customers, including Pricing, Real Estate, Brokerage Operations and Sales. Prior to co-founding Properly, Sheldon launched UberX in Canada and was the General Manager for Uber in Ontario. Previously, Sheldon was a management consultant at Monitor Group.

Meet our newest partners

Drew & Jonathan Scott

Drew and Jonathan aren’t just Properly spokespeople — they’re part of our team.

As partners and investors, Jonathan and Drew are lending their combined decades of expertise to change the real estate game in Canada forever. And they’re here to make sure that your next move is done the modern way. The stress-free way. The Properly way.

Learn about our partnership

Property Brothers
“We always knew there had to be a better way for people to buy and sell real estate in Canada, and with Properly, there finally is.”

We're backed by leading investors

Bain Capital Ventures
Prudence
FJ Labs
Intact
FCT
Golden Ventures
Alley Corp
Max Ventures
1984.vc

Looking to connect with us?

Press Inquiries

Press inquiries to our media team.

press@properly.ca
Customer Support

General questions about how Properly works.

support@properly.ca
(647) 372-5188
Brokerage Deal Processing and Conveyancing

Our brokerage team is here to help you.

admin@properlyhomes.ca
(647) 372-5110